How Juniper Tail Co. turns shoppers into repeat customers.

Explore how this outdoor dog gear brand uses Revup to run promotions, understand its customers, and send more relevant email and SMS.

The Juniper lifecycle

  1. 1 Attract Trail-Ready Adventure Giveaway Giveaway A storefront giveaway introduces Juniper and starts the relationship with a name, email, and consent.
  2. 2 Understand Trail Companion Profile Form A short form asks about the dog behind the order so Juniper can send gear that fits.
  3. 3 Engage Spin for Trail Gear Instant Win An instant-win spin gives subscribers a reason to come back and a chance to win small gear.
  4. 4 Purchase Trail Miles Purchase Sweepstakes Purchase Sweepstakes Eligible Shopify orders earn entries automatically, with a free way to enter for non-buyers.
  5. 5 Learn Trail Feedback Survey Survey A short survey asks recent customers what worked and what Juniper should make next.
  6. 6 Advocate Trail Stories Photo Contest Contest Customers share a photo and story from the trail. Juniper reviews each before it goes public.
Revup Intelligence

Every interaction adds
to the same profile.

Entries, preferences, purchases, and feedback come together in each customer’s profile, helping Juniper personalize its marketing.

Explore Revup Intelligence All brands

  1. Trail-Ready Adventure GiveawayCaptures contact details, consent, and giveaway entries.
  2. Trail Companion ProfileAdds customer preferences for more relevant marketing.
  3. Spin for Trail GearTracks return visits and prizes won.
  4. Trail Miles Purchase SweepstakesLinks purchases and the entries they earn.
  5. Trail Feedback SurveyAdds customer feedback and ratings.
  6. Trail Stories Photo ContestTracks photo submissions and approval status.

More examples

See how Revup works in other industries.

All brands

Juniper Tail Co. is an example brand created by Revup to demonstrate the platform. Its products, customers, and promotions are illustrative. Nothing on these pages is a customer endorsement or a report of real results.

Ready to launch your first promotion?

Free trial No credit card required Cancel anytime
Start free trial Talk to us