How Graced builds loyalty with new parents.

Explore how this skincare brand uses Revup to learn about customers’ routines, gather feedback, and personalize its email and SMS.

The Graced lifecycle

  1. 1 Attract The Graced Blur Giveaway Giveaway A launch giveaway for Blur introduces Graced and builds the list for everything that follows.
  2. 2 Understand The Skin Profile Form A short form asks about skin type, concerns, and routine so Graced can recommend what fits.
  3. 3 Engage Spin for a Sample Instant Win An instant-win spin offers a deluxe sample and a reason to come back before the first order.
  4. 4 Purchase The Routine Refresh Sweepstakes Purchase Sweepstakes Eligible Shopify orders earn entries automatically, with a free way to enter for everyone else.
  5. 5 Learn The Routine Survey Survey A survey asks recent customers how Blur fits their routine and what Graced should make next.
  6. 6 Advocate The Everyday Ritual Contest Contest Customers share a photo of their morning routine. Graced reviews each before it joins the gallery.
Revup Intelligence

Every interaction adds
to the same profile.

Graced connects skin details, purchases, and feedback in each customer’s profile, helping it send more relevant email and SMS.

Explore Revup Intelligence All brands

  1. The Graced Blur GiveawayCaptures contact details, consent, and giveaway entries.
  2. The Skin ProfileAdds skin details for more personalized follow-up.
  3. Spin for a SampleTracks return visits and prizes won.
  4. The Routine Refresh SweepstakesLinks purchases and the entries they earn.
  5. The Routine SurveyAdds customer feedback on skincare routines.
  6. The Everyday Ritual ContestTracks contest submissions and approval status.

More examples

See how Revup works in other industries.

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Graced Skincare is an example brand created by Revup to demonstrate the platform. Its products, customers, and promotions are illustrative. Nothing on these pages is a customer endorsement or a report of real results.

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