The Taste Test Survey
A survey asks drinkers to rate each flavor and say what would make them buy more often.
What Daybreak learns
- Flavor ratings by segment.
- What would drive more frequent purchases.
- A likelihood-to-recommend score across drinkers.
Where it fits
Stage 5 of 5 in the Daybreak story. People can join at any point.
- 1AttractThe Daybreak Summer Giveaway
- 2EngageSip & Win
- 3UnderstandThe Next Flavor Vote
- 4AdvocateThe Daybreak Photo Contest
- 5LearnThe Taste Test Survey

