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Qualtrics is built for enterprise research.
Revup is built for marketers.
Customer surveys with prize draws, customer profiles, email, and SMS, without the enterprise contract. $99/month, self-serve, with unlimited seats.
Which one fits your team?
Qualtrics is a deep experience-management platform for research teams. But many companies use it to send fairly simple customer surveys, like a post-stay hotel survey. If that's your use case, you may not need an enterprise contract.
Choose Qualtrics if…
- You have a research team running surveys with advanced branching, conjoint, MaxDiff, or brand tracking.
- You want AI text and sentiment analysis across large volumes of open-text feedback.
- You run employee experience programs or need to buy responses from research panels.
Choose Revup if…
- Your surveys are marketing surveys: customer feedback, post-visit or post-purchase questions, product input.
- You want to sign up and launch today, without a sales cycle or annual contract.
- You want to reward respondents with a prize draw and follow up by email and SMS.
Revup vs Qualtrics at a glance.
Survey for survey, plus everything you do with the answers. Updated October 2026.
RevupQualtrics details are based on Qualtrics's public pricing and feature pages. Qualtrics pricing is quote-based and varies by contract.
Marketing surveys, minus the enterprise overhead.
Qualtrics is built for research programs. Revup gives marketers the surveys they actually send, plus prizes, customer profiles, and a way to act on what they hear.
Self-serve pricing.
Start at $99/month with a 7-day free trial and no credit card. No procurement cycle, no annual contract required.
The survey basics, done well.
Star ratings, opinion scales, ranking, picture choice, and 30+ field types, with reporting and charts for every question.
Prizes for answering.
Attach a prize draw to any survey, with official rules and winner selection handled.
Answers on the profile.
Identified responses join the customer's profile alongside their entries, purchases, and messages, and sync to Klaviyo, Mailchimp, HubSpot, and more.
Email and SMS, built in.
Reach the customers who answered with marketing emails and texts from the same platform.
Your whole team.
Unlimited team members on every plan, so everyone who needs the answers can see them.
Enterprise pricing for everyday surveys.
Even Qualtrics' published entry license costs more than Revup before you add the tools to reward and follow up with respondents.
Qualtrics pricing is quote-based. The entry figure is its published Strategic Research starting price for 1,000 responses; Vendr marketplace data puts typical enterprise contracts at $28,000–125,000+ a year as of September 2026. Other third-party prices are typical starting ranges. See Revup pricing.
Qualtrics vs Revup, answered.
What marketing teams ask before choosing between Qualtrics and Revup.
For marketing surveys, yes. Qualtrics is an enterprise experience-management platform with advanced logic, text analytics, and research tools. Revup covers the surveys most marketing teams actually send, like post-visit or post-purchase feedback, with ratings, opinion scales, rankings, automatic translation, and per-question reporting, plus prize draws, customer profiles, email, and SMS.
Qualtrics pricing is quote-based. Its published Strategic Research tier has started at $5,040 a year for 1,000 responses, and Vendr marketplace data puts typical enterprise contracts at $28,000 to $125,000 or more a year. Revup starts at $99/month, self-serve, with a 7-day free trial and no credit card.
Partly. Revup has basic show/hide/require logic and page-level branching: pages are skipped when everything on them is hidden. Each rule checks one question. If you need answer piping, calculated fields, multi-question conditions, conjoint, MaxDiff, or statistical modeling, stay on Qualtrics.
No. Revup groups identical open-text answers, sorts them by how often they appear, and lets you search and export them, but it doesn't run AI or sentiment analysis. Qualtrics offers text and sentiment analytics.
Prize draws for completing a survey, sweepstakes, contests, and instant wins, native email and SMS marketing, and customer profiles that bring survey answers together with entries, purchases, and messages. All with self-serve monthly pricing and no procurement cycle.
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