# Revup Reader Promotions and Sponsor Campaigns for Local News Revup is software for building, publishing, and measuring branded forms, surveys, quizzes, sweepstakes, giveaways, contests, instant-win experiences, and purchase promotions, with customer intelligence, winner management, email, and SMS tools for authorized follow-up. - Canonical HTML: https://revup.com/solutions/local-news-publishers/ - Full HTML page: [Open the canonical page](https://revup.com/solutions/local-news-publishers/) - Last reviewed: 2026-11-03 ## Local news reader promotions and sponsor campaigns Turn sponsor campaigns into reader relationships. Sell sponsored giveaways readers want to enter, build reader engagement, and give every sponsor a clear picture of what their campaign delivered. Part of [Media & Publishing](/solutions/media-publishing/). ## Give readers a reason to open the next edition. Run sponsor giveaways across print and digital, feature your readers’ best photos, and ask what they want covered. ### Sell sponsorships readers enter. Run a sponsor’s giveaway in print, online and in the newsletter with one form. [Explore Sweepstakes](/sweepstakes/). ### Feature your readers’ best shots. Collect hometown photos, review every submission, and let readers vote. [Explore Contests](/contests/). ### Learn what readers want covered. Ask a few questions with a giveaway or on their own, with or without an email. [Explore Surveys](/surveys/). ### Get sponsor prizes to the right reader. Draw winners and alternates, send claim forms, and mark each prize fulfilled. [Explore Winner Management](/winner-management/). ### Meet readers at community events. Bring an instant win to fairs and festivals so readers can play on their phone. [Explore Instant Win](/instant-win/). ### Collect community nominations. Gather reader nominations and story ideas with a simple branded form. [Explore Forms](/forms/). ## Sponsor campaigns with results sponsors can see. 1. **Brand it for the sponsor.** Use the sponsor’s name and logo on the entry page, and name them in the official rules. 2. **Track every placement.** Give the print QR code, homepage and newsletter their own tracking links. 3. **Ask something useful.** Add a few reader-interest questions and a separate newsletter opt-in. 4. **Share a clean recap.** Report participation by placement from Analytics and exports, without sharing reader details you haven’t disclosed. See the step-by-step [sponsored reader giveaway setup](/blog/local-news-sponsored-giveaway-reader-survey/). ## Know your readers. Beyond the byline. Bring giveaway entries, contest photos and survey answers together in one reader profile. See which sections and sponsors draw them in. Use what readers choose to share to plan coverage and your next sponsor pitch. [Explore Revup Intelligence](/customer-intelligence/). ## Integrations Connect promotion entries, collected fields, and consent to a supported marketing platform. Map the fields for the follow-up your team needs. [Explore integrations](/integrations/). ## Common questions ### How do local news publishers run sponsored reader promotions? Brand a giveaway for the sponsor and run it in print, online and in the newsletter, with a tracking link for each placement. Add a few reader-interest questions, then share participation by placement with the sponsor, without reader details you haven’t disclosed. ### Can we track print, homepage and newsletter placements separately? Yes. Create a tracking link for each placement and download its QR code for print. Analytics shows visits and participants for each link, and each participant shows the campaign they came from. ### Can sponsors see who entered? Only if you choose to share it. Entrant data stays in your Revup account. Share aggregate results with sponsors, and only pass along personal details when your entry form and rules tell readers you will. ### Can readers sign up for our newsletter when they enter? Yes. Add an optional email consent field so readers choose whether to hear from you, and sync opted-in readers to your connected email platform. ### Can Revup run our Best Of reader’s choice awards? Not as a full Best Of program. Revup doesn’t manage nomination rounds, business category listings or multi-round ballots. Use contests for photo and story voting, and surveys for simpler reader picks. ### Can Revup help with rules and winner selection? Yes. Generate official rules, set entry restrictions, and select winners with a recorded draw. Use winner claim forms to collect the details you need to arrange prizes. Review your eligibility, prize details, and rules before launch. ### What does the free trial include? The free 7-day trial lets you explore Revup and its integrations, create unlimited promotions, and collect unlimited participants. You can access data for the first 20 entrants. SMS sending is not available during the trial. No payment method is required, and you won’t be charged automatically. ## Related resources - [Media & Publishing](/solutions/media-publishing/) - [Publishers & Newsletters](/solutions/publishers-newsletters/) - [Radio Stations](/solutions/radio-stations/) - [Podcasts](/solutions/podcasts/) - [TV Stations](/solutions/tv-stations/) - [All industry solutions](/solutions/) - [Plans and pricing](/pricing/) - [Book a demo](/book-demo/) Examples on the HTML page use fictional brands and illustrative data. They are not customer results.